Traditions
March 19, 2024
It’s not always easy to see the red thread, which ties everything together. You might have heard this phrase before, but have you ever wondered about its deeper meaning? This year, we started thinking about all the different aspects that make-up Romania and how we fit in its representation. Of course, the elements are all there for everyone to see. […]
September 22, 2023
What does promoting the unpromoted mean? Telling the unknown tales that make up the essence of a thing. After all, we all know love is in the little things that you discover slowly. The qualities that are beyond what meets the eye. That’s what heritage is: collective storytelling. And also how I got inspired to start our #promotetheunpromoted campaign. What […]
August 24, 2023
When it comes to wine, Romania might not be the first country that comes to mind, but here there is much untapped potential in a glass. This Eastern European nation has a long and rich history of winemaking that dates back thousands of years. In fact, Romania is one of the oldest wine-producing regions in the world, with evidence of […]
July 26, 2023
We all know it’s the little things you discover over time that make you fall in love. Not just with someone. But with somewhere too. With Romania or with Romanian Artisans. What makes you fall in love with a place? Like with all great loves, it’s not the flashy things that everyone can see. That’s just attraction. It’s the qualities […]
February 24, 2021
Last week we welcomed spring with the legend of the Dragobete, the Romanian mythical representation of love. Let us now fully open the blooming season with the lovely, colorful, “Mărțișor“ day - taking place on the 1st of March!
February 23, 2021
One swallow might not make a spring, but two Romanian celebrations do!
In Romania, the arrival of spring is announced by a tandem of very special moments: “Dragobete Day” and the “Mărțișor”.
